How do I promote a self-published book?

Asked by: Christopher Webb

11 Powerful Book Promotion Ideas for Self-Published Authors

  1. Have your own blog or website. …
  2. Increase your online presence to spread the word about your book. …
  3. Use social media. …
  4. Learn from the most popular books in your genre — what helps them sell? …
  5. Get reviews for your book. …
  6. Write an enticing book blurb.

Can self-published books become bestsellers?

Bestseller lists have historically favored traditionally published titles. However, self-published books can get on bestseller lists.

How do I market my self-published book on social media?

Here are some tips for promoting your book on social media:

  1. Content marketing. …
  2. Social media contests. …
  3. Expand your demographic reach to several platforms. …
  4. Show off photo proofs. …
  5. Hashtags are forever. …
  6. Make use of online influencers. …
  7. Find your target market. …
  8. Build your own website or author blog.

How do I retain the rights to my self-published book?

So how do you keep your legal rights (and profits!) as a self-published author? There are two key things you need to keep under your own name in order to keep your legal rights to everything you write, as well as the most possible amount of profits from sales: ISBN numbers and upload accounts.

How do I get my book noticed?

The tips below might help you to be noticed and to build and maintain a high readership.

  1. 1) Run an awareness campaign. …
  2. 2) Develop a list of reviewers. …
  3. 3) Build your mailing list. …
  4. 4) Use social media tools to help you.

Why you shouldn’t self publish?

There is a chance your work will never be picked up by a publisher. Self-publishing doesn’t have the best reputation in the world of books, and neither do the self-published authors. Some avid readers tend to not take self-published authors as seriously as they would a traditionally published author.

How many copies does the average self-published book sell?

about 250 copies

Research suggests that the “average” self-published, digital-only book sells about 250 copies in its lifetime. By comparison, the average traditionally published book sells 3,000 copies, but as I mentioned above, only about 250-300 of those sales happen in the first year.

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Can I promote my book on Facebook?

Enter the author Facebook page. Creating a separate page for yourself as an author allows you to dedicate that space to promoting your book(s). You can schedule events—giveaways, book tours, release dates—connect to your readers in a professional space, and use the page to link to your website and/or blog.

When should I start marketing my book?

As a rule of thumb, it’s best to start marketing your book around 6 to 12 months before you actually plan to release it to the public. This way, you’ve got more than enough time to finish your book and run your marketing strategy, and it’s enough time to build up a loyal band of followers.

How can I promote my book online?

How to Promote a Book Online

  1. Strategize ahead of time. …
  2. Create an author website. …
  3. Build your author platform well ahead of publication. …
  4. Become active on social media. …
  5. Establish your keywords and maximize SEO. …
  6. Set up your Amazon book and author pages. …
  7. Content, content, content. …
  8. 4 Niche Social Media Platforms for Authors.

How do you make a book go viral?

Ten Surprising Secrets to Make Your Book Go Viral

  1. Love your reader. Your best marketing efforts take root in the earliest drafts of your book. …
  2. Build a community. …
  3. Choose enthusiasm over size. …
  4. Offer your yes. …
  5. Don’t forget traditional media. …
  6. Invest in professional marketing. …
  7. Think like a reporter. …
  8. Make lists.

How do I get more people to read my book?

Read more about this in our complete step-by-step marketing plan as well as in Scribe’s free marketing course.

  1. Contact Media, Bloggers & Influencers. …
  2. Write Guest Posts and Articles. …
  3. Go on Podcasts. …
  4. Gather Book Reviews on Amazon. …
  5. Use Your Email List. …
  6. Use Your Social Media Presence. …
  7. Write LinkedIn Articles.

How can I promote my book fast?

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  1. Start by Creating Your Brand. …
  2. Create a Website. …
  3. Create an Email List. …
  4. Choose the Right Audience for Marketing. …
  5. Reach Out to Book Reviewers. …
  6. Choose the Right Book Cover. …
  7. Offer Your Book for Free on Amazon. …
  8. Use Ads on Amazon to Boost Your Sales.
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How do new authors get noticed?

Entering your work into literary journals or creative writing magazines is a great way for you to get your work out there both digitally and in print, and also make connections across a network of other writers.

How did JK Rowling market her book?

4) Use word-of-mouth marketing

When J.K. Rowling started marketing her first book, it was not successful in the UK but was picked up by the US market. Once it started selling globally, word-of-mouth marketing took over from traditional advertising to promote the first book of the Harry Potter series.

Can I hire someone to market my book?

If you’re unable to spend hours self-perfecting your marketing strategy, you can hire a book marketer who already knows what they’re doing! This person will set up your campaigns and show you the ropes of marketing, so you can effectively promote both this book and the next one you publish.

Who does the marketing for a book?

In a traditional publishing house, each book is assigned a “marketing manager” or “marketing director.” This marketer is working on dozens of titles at any one time.

How much does Smith Publicity charge?

For example, Smith Publicity charges a $295 entry fee to upload a book to Netgalley, but a full-on marketing campaign could cost anywhere between $1,500 and $3,200 a month. Some firms will charge an hourly rate for basic consulting.

How does book marketing work?

Guide the author through the publishing market

Either through collaborating on a marketing plan, an ad campaign, or just through a one-off consultation, book marketers always aim to provide the necessary information to guide authors through the choppy waters of selling their books.

How much does it cost to promote a book on Amazon?

When you publish your book on Amazon you can advertise to people shopping on Amazon for books in your genre. Your cost can start at about $3 a day and up depending on your budget. Amazon advertising is a successful way to promote your new book.

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How do I promote my book on Instagram?

17 Instagram Book Promotion Ideas from Publishers

  1. Post timely content around holidays. …
  2. Run contests. …
  3. Promote new or upcoming releases. …
  4. Showcase books in relevant, interesting settings. …
  5. Display teaser quotes in stunning visuals. …
  6. Provide a peek behind the scenes. …
  7. Pose with the book and relevant props.

Is Instagram good for selling books?

Like all social media, Instagram is part of a book sales funnel, starting with awareness and leading to the sale. Instagram is a way for readers to find you and for a relationship of trust to be built. The more engaging your Instagram the more readers you will be able to reach.

Is Instagram good for promoting books?

As most writers come to realize, the excitement of having published a book fades away quickly if no one has read it. Thankfully, social media platforms like Instagram can serve as a fantastic opportunity for book promotion, if you’re an author.

Is Instagram good for writers?

For writers, Instagram is a perfect tool to consider. Its marketing opportunities allow generating compelling content, brand positioning, connecting with a broader audience, networking with professionals, and even monetizing your writing.

How do writers gain followers?

10 Instagram Tips for Writers

  1. Use Hashtags Strategically. Hashtags help your Instagram posts be seen by people not following you. …
  2. Run Giveaways. Giveaways help you gain followers while marketing your book at the same time. …
  3. Engage Engage Engage. …
  4. Make Opportunities. …
  5. Post Often. …
  6. Ask Questions. …
  7. Study and Experiment.

Which social media is best for writers?

Here are the results of which are the most beneficial to a writer, in order of importance.

  • Twitter. Twitter has a real writer and blogger network. …
  • Instagram. Instagram is another platform that has a real writer community. …
  • Litsy. Litsy is a relatively new platform and many may not have heard of it. …
  • Facebook. …
  • Snapchat.