What is the best book marketing strategy for an audiobook?

Asked by: Anthony Kelkay

How To Market Your Audiobook: 6 Tips for Indie Authors

  1. Record your audiobook early. …
  2. Secure reviews on audiobook platforms. …
  3. Get reviewed on audiobook blogs and in magazines. …
  4. Use promo services and paid ads. …
  5. Utilize bonus audio content in your promotion. …
  6. Involve your narrator in promotion.

How do I promote my audiobook?

5 Ways to Market Your Audiobook Without Ads

  1. Promote both book and audiobook. …
  2. Host and publicize a video event. …
  3. Upload samples to SoundCloud. …
  4. Get reviews. …
  5. Try for awards to get into libraries.

How can I boost my audiobook sales?

Announce when an audiobook launches

  1. Giveaways. Run audiobook giveaways on your social media pages! …
  2. Boost retailer pages. Post screenshots of your audiobook available on retailers and tag that retailer in your post/social media announcement. …
  3. Affiliate links. …
  4. Author website. …
  5. Audiobook samples.

What makes an audiobook successful?

So far, we’ve discussed content, the narrator’s voice, characters’ voices, pacing and enunciation, and continuity within a series as factors in making an audiobook great.

How much do audiobook narrators make per book?

The average PFH rate for audiobook narrators (once they have some experience) is between $100 and $250 PFH.

Is there a market for audio books?

According to a study conducted by Edison Research, an estimated 45% of the US population listened to an audiobook in 2020, down from the 50% that listened in 2019. The most recent consumer survey by the APA recorded 46% of consumers listened to an audiobook from March 2020 to March 2021.

How big is the audiobook market?

How big is the audiobooks market? b. The global audiobooks market size was estimated at USD 2.67 billion in 2019 and is expected to reach USD 3.26 billion in 2020.

How do authors get paid for audiobooks?

Audible never pays authors the stated “royalty” rate. Instead, they base the “royalty” on “Net Sales,” a number so heavily manipulated by Audible, that these “Net Sales” adjustments amount to a 50% deduction from the retail selling price. This is the figure upon which authors’ share of the sale is calculated.

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Can you advertise an audiobook on Amazon?

If you link your audiobook edition with your ebook and print editions, you can use Amazon Advertising on certain stores to send traffic to your book. If you publish through KDP, click on Promote and Advertise and choose the store on which you want to advertise.

How do I get audiobook reviews?

The most common way to provide review copies for free audiobooks are Audible promo codes that you can get through certain websites or Facebook groups. Authors and narrators who use ACX receive a number of Audible promo codes that they can give away to audiobook reviewers after the Audible book has been published.

Are audiobooks profitable?

Audiobooks are a profitable industry. According to a recent study conducted by Pew Research, almost 20 percent of Americans listen to audiobooks. Because the cost to convert a book into an audiobook is low, the profit margin for audiobooks is on the higher side. 2.

Do audiobook narrators get royalties?

A. Most Audiobook Narrators Opt for Full-Buyout Over Royalties. Most audiobooks are structured as a ‘full-buyout,’ which means that you wholly own the rights to the recording and as such, are not required to pay the narrator royalties derived from future sales.

Does ACX pay you to read books?

Through ACX, you can find an unlimited number of potential acting gigs, and the audiobooks you produce will be available on Audible, Amazon, and iTunes. Choose how you’d like to get paid for your narration work: Your own per-finished-hour rate, paid upon successful completion of the audiobook.

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How much does the average person make on ACX?

As a novice, you can earn from $10 PFH (per finished hour) to $100 PFH. On the other hand, an experienced narrator can earn up to $100PFH to $350PFH.

How much do audiobook narrators make per hour?

Veteran or experienced narrators can expect to earn $168.25 per hour or $1,346 for a finished audio book of eight hours. Conversely, non-union narrators with experience may earn between $90 and $250 per finished hour. However, it is more typical for the ceiling to be $150 per hour for a non-union narrator.

Can you make good money with ACX?

ACX production costs are low, so there’s more profit to go around. A unique and robust royalty model. Depending on the distribution rights granted to Audible, authors, publishers, and other Rights Holders, as well as narrators, studio professionals, and other Producers can earn royalties of up to 40%.

How do you make money reading books on ACX?

ACX. ACX is the platform where you can record a book and get paid for it. The books consist of different types of genres which are sold on audible, amazon, and iTunes. All you have to do is — create your profile, upload few samples and give an audition for the book you are interested in narrating.

Can I have 2 ACX accounts?

permits, you can create multiple accounts with your software license.

What does PFH mean audiobooks?

Per Finished Hour

PFH is short for ‘Per Finished Hour. ‘

How much should I charge for an audiobook?

For a less-known narrator, expect to pay around $50 per hour; for a skilled narrator, this fee can easily increase to $400. If you are using ACX, you should budget somewhere between $150 and $20 per finished hour of work. So, for a 6-hour long audiobook, the flat rate fee could cost up to $1500.

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How many words are in a 3 hour audiobook?

30,000 word

Basic Audiobook Recording Info
Aka a 30,000 word book will be ~ a 3 hour audiobook, taking ~6 hours to record, and ~6-12 hours of additional work (~12-20 hours of work total).

How much should I charge on ACX?

If you are looking for an experienced narrator on ACX, you should expect to budget $150 to $250 per finished hour. For example, if your audiobook end up being 6 hours long, your total cost would be $900 to $1500.

How long is a 60000 word audiobook?

The average is 60,000 words which results in an audiobook that’s about 6.5 hours long or 6.5 finished hours.

How many words is a 5 hour audiobook?

On average, most performers narrate about 9,300 words per hour. Divide the total number of words in your book by 9,300 to find out approximately how long your finished Audiobook will be.

How many words is a 1 hour audiobook?


The average audiobook is 100,000 words, or about 11 hours long (55 words a minute, 9300 per finished hour). It takes four to six hours to produce one hour of completed audio, or 44-66 hours per book. Average sale prices vary by length.

Can you self publish an audiobook?

If you would prefer to do everything, it is possible to record your own audiobooks. You will need to create an audio file for your book by narrating your audiobook yourself. Once you have your book audio recorded, you can then self-publish it.

How long should an audiobook sample be?

between one and five minutes

ACX say “Your audiobook must include a retail audio sample that is between one and five minutes long. Explicit material is not permitted in the sample.